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Meet Stacey Caron, President of Spellbinders

March 24, 2012 by FaveCrafts

Recently, Spellbinders Paper Arts announced that their president, Stacey Caron, had received the 2012 Enterprising Women of the Year award from Enterprising Women magazine. This award recognizes highly successful, entrepreneurial women leading fast-growth companies who mentor or actively support other women and girls involved in business and are proven leaders in their communities.

Spellbinders Paper Arts

We’re huge fans of Spellbinders! We reviewed and gave away a Spellbinders Grand Calibur and Presto Punch last spring, and we have tons of Spellbinders projects on FaveCrafts, such as the Best Coupon Organizer, the Spring Bloom Headband, and the Decorative Clutch Purse! And now, we have an exclusive interview with Stacey Caron, president of Spellbinders and winner of the 2012 Enterprising Women of the Year award. Here’s what she had to say:

Stacey Caron

  1. When did you start crafting and what crafts do you enjoy doing the most for fun? I started making cards and stamping in the early ’90s.  After the birth of my first son I started scrapbooking. It is a great way to capture those wonderful family memories. Crafts I enjoy most: stamping & mixed media was always my first love.
  2. What inspired the birth of Spellbinders in the beginning? I was teaching as well as crafting for fun and identified the need in the market for dies that cut, emboss & stencil as well as the need for a universal die cutting machine.  How did you come up with such a great idea?  Between my husband and me (he’s an engineer and tool & die maker and I’m a crafter), it was a perfect combination! We put our heads together and so it started!
  3. As your company continues to grow, how do you determine what products to create? How influential are your customers or other crafters? As we grow it’s ever more important to keep our ear to the ground and listen to our customers. We use our social media channels to be in constant communication with our crafters as well as formal surveys to ask questions and listen to their input & ideas. They buy our product, they use our product, they know our product – the consumer’s voice is very important to us.
  4. Where do you find inspiration?  I find inspiration everywhere & anywhere, in every aspect of my life. I also love working with other great designers & artists – it’s such a great inspiration to see how others create.
  5. What sorts of ways do you get involved with community service and mentoring? There must be plenty of women in that line of people trying to get some of that Stacey Caron wisdom! (and how do I get in that line?) Giving back and sharing what I’ve learned has always been important to me. I’ve enjoyed opportunities to work with local schools and organizations as well as traveling further afield to Haiti to bring the joy of crafting to people whose lives are filled with struggle and little opportunity for leisure activities. We were also able to donate crafting products to the people of Joplin when disaster struck last year.
  6. Who was your role model or mentor?  Design icons Julie McGuffee & Jean Kievlan were key in my personal growth & learning at the start. Other inspirational women include my friends Melody Ross and Julianna Hudgins.
  7. What are the biggest challenges of running your company?  Coming to the realization that I can’t do it all by myself and learning to trust others to help my company grow. Getting the right people on the bus!  Biggest rewards? Seeing crafters all over the world love & use Spellbinders products and embrace us as an industry leader!
  8. What advice do you have for women who want to launch their own product line in the craft industry? Identify your passion, know that you will need perseverance & build your dreams with purpose!
  9. What new product that was launched at CHA Winter are you most excited about? We just loved the new M-Bossabilities! I love them all but the M-Bossabilities were a real winner! Two designs, twice the value. you can’t get better than that. Oh! And I have a particular passion for Accents & Motifs! Just a personal favorite!
  10. What’s next for Spellbinders? Any super secret information you can share with our readers?  INNOVATION, INNOVATION, INNOVATION! Along with an exciting partnership…watch this space! It’s going to be great!

Filed Under: News Tagged With: craft industry, die cut machines, industry, insider industry news, spellbinders

Craft Business News: Get Informed, Get Involved

April 11, 2011 by FaveCrafts

Do you have news to share with craft professionals? Please drop us a note.

Here’s this week’s news:

  • Resident Craft Expert Maria Nerius has been asked to be part of the Summer CHA Celebrity Judging Panel to help select the most innovative product at the summer trade show.  CHA Summer show dates are July 18 starts conference programs and trade show open July 19-21 at the Donald E. Stephens Convention Center in Rosemont, IL.
  • Would you like to be a FaveCrafts.com designer? It’s easy! The promotional value can boost your business and build your portfolio! All you have to do is contact us.
  • Simplicity Creative Group is actively seeking people like you to help us design the next innovative, time-saving machine(s) that make sewing and crafting easier. All you have to do is click here, create a user account and you’re ready to post your idea and comment on others’ creations. Some of the ideas already posted to the site include a “measuring suit,” a “fabric pattern marker,” and a “miniquin,” which is a 1/6-scale mannequin. Hurry, this challenge ends on April 18. Share your concept and earn up to $1,000!

Subscribe to our Creative Income newsletter for more helpful tips, craft trends and industry news.

Filed Under: News Tagged With: craft and hobby association, craft news, creative income, industry news, insider industry news, Maria Nerius, simplicity creative group

This Week’s Craft Trends You Need To Know About

April 4, 2011 by FaveCrafts

This week, we’re bringing you information on some of the hottest trends in crafting. Use these tips to your advantage – give the consumers what they want this season!

  • You can find all kinds of craft contests at Craftplace.  This is a great online community for anyone that wants to connect with other crafters.
  • Pantone, a leader in color trending, has lots of color trending news for 2011 and beyond. You’ll find lots of information about hot jewelry trends. Take time to explore this site – there are a bunch of great features you’ll want to check out.
  • We spotted it at Winter CHA 2011, but Delta’s Soy Paint is hot! This product is available on CutRateCrafts.
  • The Craft & Hobby Association (CHA) will hold its 2011 Summer Conference & Trade Show July 19-21 with pre-conference sessions starting July 18th at Donald E. Stephens Convention Center in Rosemont, IL.  For more than 30 years, the CHA Summer Show has been the craft and hobby industry’s must-attend event of the season for buyers, exhibitors and designers. This year’s show will continue that legacy with a focus on mixed media crafts, a Craft Fusion Center and three unique pavilions. Expect mixed media to rule the show. Find out more.

For more craft trends and breaking industry news, subscribe to FaveCraft’s Creative Income newsletter by Maria Nerius.

Filed Under: News Tagged With: craft news, Craftplace, creative income, CuteRate Crafts, cutratecrafts, insider industry news, Maria Nerius, News, paint

Get Informed: Craft News You Need To Know

March 28, 2011 by FaveCrafts

There’s always something going on in the world of crafts. From entertainment news to current events, you can always find cool information that relates to your interests. Don’t believe me? Did you know Julia Roberts is an avid knitter? See, even the biggest stars in the world love to craft! Maybe crafting news isn’t on the front page of the New York Times (although I think it should be!), but there are definitely ways to keep yourself “in the know.”

Looking for an easy way to stay informed? Subscribe to our Creative Income newsletter by Maria Nerius from FaveCrafts! In addition to practical tips, tricks and information about the craft business, you can find out what’s big in the industry and what everyone is buzzing about.

Here are some of the biggest stories featured in this week’s newsletter:

  • Tom Hanks pranked Julia Roberts on the set of their latest movie. Roberts would often knit on set so during the shoot, so Hanks had over 50 members of the crew pretend to knit when she arrived on set. Read more!
  • The National NeedleArts Association (TNNA) is having its third-annual Student NeedleArts Design Contest. Non-professionals and anyone enrolled in a post-high school educational curriculum are invited to enter. For more details, visit the TNNA website.
  • TV lovers, rejoice! America Sews is back on PBS starting April 2.
  • CutRateCrafts has launched its own blog! Check it out for deals, projects and more.

This is only a tiny preview of what is available in each of our Creative Income newsletters by Maria Nerius. Subscribe today and get informed!

What is your go-to source for craft news and updates?

Filed Under: News Tagged With: blog, craft news, creative income, cutrate crafts, industry news, insider industry news, Julia Roberts, Knitting, Maria Nerius, pbs, the national needlearts association, TNNA, Tom Hanks

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Full Project Tutorials

How To Make a Basket Out of Chicken Wire and Yarn

My fave event at the Craft Hobby Association Show in Anaheim is the Prime Publishing Blogger Networking Event. I love putting faces in person, to folks I’ve become friends with in type. And when you get home, the swag arrives, big time! This year I got a large selection of metal and metal tools from MD Crafts. […]

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Free eBooks

Plan the Perfect Thanksgiving with the New AllFreeHolidayCrafts eBook

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